Sunday, 8 April 2007

Social Networking Gets Professional

In April 2004 the Economist wrote an article about LinkedIn which was at that time three years old and at that time had about 40,000 members. This week they have published another missive broadly relating the coming of age of social networking for business, LinkedIn now has 10 Million members and 350 corporate sponsors paying up to 250, 000 USD to advertise jobs to the network. From a personal point of view, I have had several recent professional meetings where my my LinkedIn profile and common contacts with my guests have been very useful in establishing a frame of reference... Definitely a space to watch for many reasons.

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