BuzzMetrics (recently fully acquired by Neilsen and merged with NetRatings - another story for another day) studied the phenomenon that was Sanjaya. According to Max Kalehoff,here's what they did: “We took a sample of all the blog posts about American Idol over a week, then focused on keyword Sanjaya, then mapped out all the most closely associated words and phrases, based on proximity, frequency, and contextual relevance.”
And the results.....
(note to my kids - see, I told you I was in a cool industry)
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